ADISA is a certification organisation formed to educate and improve the secure asset disposal and information security industry. Coming at a time of heightened interest in data security worldwide, ADISA needed a bold, simple identity that would be recognisable amongst a crowded market.

“Destroy the logo” was an idea that encapsulated the industry ADISA was talking to. The simple use of black and white was used to distill ADISA’s position as an information hub and also as a stamp of authority for its industry leading certification.